CHARLOTTE TILBURY
British make-up artist Charlotte Tilbury, one of the most influential makeup artists of her generation, and founder of Charlotte Tilbury Beauty. After working with the most powerful and influential women, Charlotte Tilbury has revolutionized the face of the beauty industry by de-coding makeup application for every woman at every age with her easy-to-use, easy-to-choose, easy-to-gift makeup range.
Communication, PR, press showroom, events, training sessions and digital/influencers strategies.
- Launch of Charlotte Tilbury Beauty in Spain.
- Make-up artists training sessions.
- Social and opinion leaders’ event, press call (Top Beauty editors), event design & production, guest list (top influencers, makeup artists & VIP).
- Special contents and social media coverage.
- Launch event in Barcelona Sephora Triangle. More than 700 posts in Social Media during the launch week, and more than 15.000.000 total reach.
- On-going communication, PR and Digital strategies.